Open AccessOptimization of the Subject Users Service in Mobile Internet Environment on the Library WeChat Public Service Platform
Author(s) -
Lin Zhang
Publication year - 2019
Publication title -
bibliosfera
Language(s) - English
Resource type - Journals
eISSN - 2712-7931
pISSN - 1815-3186
DOI - 10.20913/1815-3186-2019-1-95-98
Subject(s) - vitality , diversification (marketing strategy) , service (business) , service design , computer science , the internet , business , mobile internet , world wide web , service provider , service quality , knowledge management , marketing , philosophy , theology
The article thoroughly analyzes the use of WeChat public service platform in libraries and puts forward strategic ways for the development of users service by optimizing the orientation on individualized, open and interactive, specialized and integrated users service on definite subjects (SUS), and analyzes its optimization strategies connected with relationship, vitality and the quality. According to the analysis results, the author concludes that the optimization of SUS in mobile Internet environment should be based on the optimized service model of mobile service terminal platform, so as to realize the deepening of the function of SUS and the diversification of service forms.