Open AccessThe Effects of e-WOM’s Information Characteristics and Reliability of e-WOM’s Information on e-WOM’s Perceived Usefulness and Acceptance
Author(s) -
Hoon Kim
Publication year - 2018
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2018.24.1.016
Subject(s) - reliability (semiconductor) , psychology , advertising , social psychology , business , physics , power (physics) , quantum mechanics