Open AccessA Study on the Relationships among the Fast-Food Restaurants’ Service Quality, Brand Trust, Brand Distinctiveness, and Revisit Intention
Author(s) -
Sang Jun Jang
Publication year - 2017
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2017.23.8.012
Subject(s) - optimal distinctiveness theory , advertising , business , service quality , quality (philosophy) , marketing , service (business) , psychology , social psychology , philosophy , epistemology