Open AccessThe Effects of Information-searching for Korean Food Brand on Risk Perception and Preference
Author(s) -
Jung-Soo Kim
Publication year - 2017
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2017.23.2.019
Subject(s) - preference , risk perception , perception , advertising , business , marketing , psychology , economics , microeconomics , neuroscience