Open AccessStructural Influence and Relationship between the Environmentally-friendly Attitude and Purchase Intention based on the College Students' Values towards Organic Produces- Moderating Effect of Consumer Confidence -
Author(s) -
김종석,
Jong Ho Lee
Publication year - 2017
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2017.23.2.005
Subject(s) - environmentally friendly , psychology , marketing , structural equation modeling , advertising , business , mathematics , statistics , ecology , biology