
Effect of Food Neophobia on the Relationships among Perceived Service Attributes, Brand Trust, Satisfaction and Behavioral Intention of Franchise Snack Bar
Author(s) -
이상묵
Publication year - 2017
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2017.23.1.007007007
Subject(s) - neophobia , franchise , psychology , advertising , service (business) , social psychology , food service , marketing , business , developmental psychology