
A Study on Competitiveness Improvement Strategies ofKorean Coffee Franchisers in Beijing, Chinathrough a Positioning Analysis
Author(s) -
곽영초,
김현정
Publication year - 2016
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2016.22.5.004004004
Subject(s) - beijing , business , china , geography , archaeology