Open AccessNon-Muslim Customers’ Purchase Intention on Halal Food Products in Malaysia
Author(s) -
Sang-Hyeop Lee,
Kai-Sean Lee,
김학선,
Kong-Check Siong
Publication year - 2016
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2016.22.1.012
Subject(s) - business , marketing , advertising , commerce