
A Study on a Sales Promotion Strategy for HMR Products in Discount Stores
Author(s) -
김광지
Publication year - 2013
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2013.19.4.018018018
Subject(s) - business , promotion (chess) , sales promotion , marketing , sales management , politics , political science , law