
A Study on the Impact of Adaptive Selling Strategies on Customer Satisfaction and Customer Loyalty: Focused on the Restaurants of Deluxe Hotels in Seoul
Author(s) -
송흥규
Publication year - 2012
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2012.18.4.001
Subject(s) - business , customer satisfaction , marketing , loyalty business model , advertising , loyalty , service quality , service (business)