
The Influence of Social Commerce of Foodservice on Buying Motives; Moderating Effects of Daily Deal Service Value
Author(s) -
Young Sun,
Daeheui Ahn,
조성호
Publication year - 2012
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2012.18.1.011
Subject(s) - value (mathematics) , marketing , business , service (business) , social influence , advertising , psychology , social psychology , mathematics , statistics