Open AccessThe Effects of Country-of-origin image of Beef on Consumer’s Quality Perception, Attitude and Purchase Intention
Author(s) -
최원식,
Soo-Bum Lee
Publication year - 2011
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2011.17.3.007007007
Subject(s) - perception , quality (philosophy) , advertising , perceived quality , psychology , business , marketing , brand awareness , philosophy , epistemology , neuroscience