Open AccessThe Effect of Word-of-Mouth Communication through Mini Homepage on the Purchase Attributes of Food Service Products
Author(s) -
KiYoung Kim,
김지응
Publication year - 2008
Publication title -
culinary science and hospitality research
Language(s) - English
Resource type - Journals
eISSN - 2466-1023
pISSN - 2466-0752
DOI - 10.20878/cshr.2008.14.2.007007007
Subject(s) - word of mouth , service (business) , advertising , business , food service , word (group theory) , marketing , linguistics , philosophy