Open AccessNEWS INDUSTRY PERSPECTIVES: an analysis of innovation trends in media management
Author(s) -
Francisco Rolfsen Belda,
Jonas Gonçalves
Publication year - 2021
Publication title -
revista observatório
Language(s) - English
Resource type - Journals
ISSN - 2447-4266
DOI - 10.20873/uft.2447-4266.2021v7n4a3en
Subject(s) - journalism , adaptation (eye) , subject (documents) , media industry , knowledge management , business , political science , sociology , public relations , computer science , advertising , library science , psychology , neuroscience
This paper explores innovation trends in media management for news organizations. The research method applied is a systematic literature review, with the collection and exam of academic and industry perspectives on the subject, based on two keywords: “media management” and “journalism innovation”. Following such a review, we describe examples from two Brazilian news media outlets, A Gazeta and Poder360, considering how and to what extent the innovation and management trends identified in the literature sources are depicted by ongoing practices for digital transformation and for the adaptation of their news media processes and products. As a result, premises are established for the elaboration of a specific taxonomy categorizing two different types of journalistic endeavors in the contemporary scenario, considering the companies' legacy distribution channels and the means used for organizing their news production.