Open AccessFOR A PLACE OF LIFE STORIES IN COMMUNICATION: images, stereotypes and discourses
Author(s) -
Duílio Fabbri Júnior,
Fabiano Ormaneze
Publication year - 2020
Publication title -
revista observatório
Language(s) - English
Resource type - Journals
ISSN - 2447-4266
DOI - 10.20873/uft.2447-4266.2020v6n5ed
Subject(s) - representativeness heuristic , optimal distinctiveness theory , narrative , character (mathematics) , diversity (politics) , identity (music) , expression (computer science) , sociology , social psychology , psychology , aesthetics , literature , art , computer science , mathematics , geometry , anthropology , programming language
Life stories have long been defended by Communication scholars and market professionals. This is done as an alternative to the technical, statistics-based reports, which occupy most of the media approaches. Therefore, character-centered narratives would correspond to a form of identity expression and would produce, as an effect, humanization and representativeness of groups. It is often added that having these stories, when they portray diversity, would be able to break or minimize stereotypes.