Open AccessGREEN MARKETING: A NEW CHALLENGE FOR ROMANIAN ORGANIZATIONS
Author(s) -
Andreea Muntean,
Stremtan Filimon
Publication year - 2008
Publication title -
tourism and hospitality management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.329
H-Index - 12
eISSN - 1847-3377
pISSN - 1330-7533
DOI - 10.20867/thm.14.2.13
Subject(s) - business , marketing , romanian , green marketing , tourism , marketing strategy , reputation , marketing management , marketing mix , sustainability , product (mathematics) , return on marketing investment , marketing research , ecology , social science , linguistics , philosophy , geometry , mathematics , sociology , political science , law , biology