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Algılanan Kontrolün Psikolojik Sahiplenmeye Etkisinde Maksimum Fiyatı Ödeme İstekliliğinin Düzenleyici Rolü: Mercedes Marka Otomobil Kullanıcıları Üzerinde Bir Araştırma - Moderating Role of Willingness to Pay More in the Effect of Perceived Control on Psychological Ownership: A Study on Mercedes Brand Automobile Owners
Author(s) -
Selma Kalyoncuoğlu
Publication year - 2018
Publication title -
journal of business research - turk
Language(s) - English
Resource type - Journals
ISSN - 1309-0712
DOI - 10.20491/isarder.2018.509
Subject(s) - business administration , psychology , business

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