Open AccessNON-MUSLIM PERCEPTION OF ISLAMIC BANK: IS RELIGIOSITY MORE IMPORTANT THAN LOCATION, PROMOTION, & PRODUCTS
Author(s) -
M. Fuad Hadziq,
Nina Ismiyanti
Publication year - 2022
Language(s) - English
DOI - 10.20473/jebis.v8i1.30799
Subject(s) - islam , religiosity , promotion (chess) , likert scale , marketing , sample (material) , perception , path analysis (statistics) , product (mathematics) , ethnic group , scale (ratio) , structural equation modeling , advertising , business , psychology , social psychology , geography , political science , law , mathematics , statistics , developmental psychology , chemistry , geometry , archaeology , chromatography , neuroscience , politics , cartography