Open AccessGLOBAL CRISIS AND ITS EFFECTS IN THE DEVELOPED AND EMERGENT COUNTRIES - "THE BOTTOM OF THE PYRAMID" AS AN INNOVATION RESOURCE
Author(s) -
Irma SHYLE,
Elenica PJERO
Publication year - 2010
Publication title -
journal of global strategic management
Language(s) - English
Resource type - Journals
eISSN - 2651-4486
pISSN - 1307-6205
DOI - 10.20460/jgsm.2010415832
Subject(s) - bottom of the pyramid , top down and bottom up design , pyramid (geometry) , resource (disambiguation) , business , political science , engineering , computer science , marketing , computer network , physics , software engineering , optics