Open AccessINVESTIGATING DRIVERS OF CHOICE BEHAVIOR: CORPORATE IMAGE, PERCEIVED RISK AND TRUST INTERACTIONS THROUHG REPUTATION MANAGEMENT
Author(s) -
Hüseyin KANIBİR,
Sima Nart
Publication year - 2009
Publication title -
journal of global strategic management
Language(s) - English
Resource type - Journals
eISSN - 2651-4486
pISSN - 1307-6205
DOI - 10.20460/jgsm.2009318481
Subject(s) - reputation , reputation management , psychology , risk perception , image (mathematics) , business , social psychology , computer science , perception , artificial intelligence , sociology , social science , neuroscience