Open AccessImpact of Customer Capital on Achieving the Competitive Advantage on Banking Sector: A Field Study on Banks in Taiz, Yemen
Author(s) -
Assoc. Prof. Dr. Mohamed Noman Mohamed Aklan,
Assoc. Prof. Dr. Adel Qaid Al-Ameri,
Khaled Sultan Al Qadhi
Publication year - 2020
Publication title -
mağallaẗ al-dirāsāt al-iğtimāʿiyyaẗ
Language(s) - English
Resource type - Journals
eISSN - 2312-5268
pISSN - 2312-525X
DOI - 10.20428/jss.v26i2.1699
Subject(s) - business , competitive advantage , marketing , loyalty business model , customer satisfaction , customer retention , operational excellence , population , customer equity , excellence , descriptive statistics , customer advocacy , service quality , service (business) , statistics , sociology , demography , political science , law , mathematics