Open AccessThe Impact of Social Media on Hospitals’ Branding Initiatives
Author(s) -
Pablo Medina Aguerrebere,
Eva Medina,
Toni González Pacanowski
Publication year - 2022
Publication title -
revista española de comunicación en salud
Language(s) - English
Resource type - Journals
ISSN - 1989-9882
DOI - 10.20318/recs.2022.6274
Subject(s) - social media , reputation , business , stakeholder , public relations , dissemination , context (archaeology) , corporate branding , stakeholder engagement , corporate social responsibility , advertising , marketing , brand management , political science , paleontology , law , biology