Open AccessSosyal Reklamlarda Korku Çekiciliği: “İhlalsiz Trafik”
Author(s) -
Hediye Aydoğan
Publication year - 2018
Publication title -
yaşar üniversitesi e-dergisi
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1305-970X
DOI - 10.19168/jyasar.312243
Subject(s) - appeal , fear appeal , persuasion , appeal to emotion , meaning (existential) , psychology , advertising , order (exchange) , target audience , government (linguistics) , scope (computer science) , action (physics) , public relations , social psychology , internet privacy , business , political science , computer science , law , linguistics , philosophy , physics , finance , quantum mechanics , psychotherapist , programming language