
Marketing franchises as manifestation of the upper circuit: the capital, an explanatory variable
Author(s) -
Josefina Di Nucci,
Maia Hiese
Publication year - 2018
Publication title -
huellas
Language(s) - English
Resource type - Journals
eISSN - 2362-5643
pISSN - 0329-0573
DOI - 10.19137/huellas-2018-2214
Subject(s) - variable (mathematics) , marketing , capital (architecture) , business , advertising , history , mathematics , ancient history , mathematical analysis