Open AccessThe Impact of English on Products Branding in a Non-Speaking English Area: Customers’ Perception
Author(s) -
Sri Gustiani,
Moehamad Ridhwan,
Yusri Yusri
Publication year - 2022
Publication title -
edukasi
Language(s) - English
Resource type - Journals
eISSN - 2503-2518
pISSN - 2355-3669
DOI - 10.19109/ejpp.v9i1.10499
Subject(s) - prestige , popularity , focus group , product (mathematics) , marketing , advertising , purchasing , business , revenue , competition (biology) , qualitative research , curiosity , vocabulary , sociology , psychology , social psychology , ecology , philosophy , linguistics , social science , geometry , mathematics , accounting , biology