Open AccessAlliance Motives among Manufacturing SMES: Evidence from an Emerging Economy
Author(s) -
Richard K. Muthoka,
James M. Kilika,
Stephen M. A. Muathe
Publication year - 2022
Publication title -
european scientific journal
Language(s) - English
Resource type - Journals
eISSN - 1857-7881
pISSN - 1857-7431
DOI - 10.19044/esj.2022.v18n22p180
Subject(s) - business , marketing , manufacturing , government (linguistics) , industrial organization , alliance , small and medium sized enterprises , customer base , competition (biology) , population , emerging markets , ecology , linguistics , philosophy , demography , finance , sociology , political science , law , biology