Open AccessCompradores compulsivos en la Ciudad de México
Author(s) -
Laura Vega,
Jorge Ángel Espejo Callado,
Adriana Méndez Wong,
Jesús Francisco Mellado Siller
Publication year - 2016
Publication title -
european scientific journal
Language(s) - English
Resource type - Journals
eISSN - 1857-7881
pISSN - 1857-7431
DOI - 10.19044/esj.2016.v12n2p21
Subject(s) - feeling , metropolitan area , psychology , valence (chemistry) , social psychology , phenomenon , humanities , geography , art , philosophy , epistemology , physics , archaeology , quantum mechanics
Buying behavior constitutes an essential activity of individuals in contemporary society. Buying behavior occurs in response to a complex phenomenon normally preceded by what has been termed “previous activity” and does not end with satisfying some need. Once purchasing occurs the individual experiences a series of feelings and thoughts of satisfaction or frustration related to the purchased object or service (Fischer & Espejo, 2011). The objective of the present study was to determine compulsive buying levels from the conceptual standpoint proposed by Valence, D’Astous & Fortier which incude three factors: tendency to spend, buying sense of urgency, and feelings of guilt (Valence, 1988). The present study was the third of a series and used qualitative-explanatory methodology. A total of 1,385 adult residents of Mexico City’s metropolitan area: 60.1% females and 39.9% males participated. Results showed that most participants engaged in mild compulsive buying.