Open AccessSustainable Mobility: A Look At The Automotive Industry
Author(s) -
William R. Sherman
Publication year - 2011
Publication title -
journal of business and economics research
Language(s) - English
Resource type - Journals
eISSN - 2157-8893
pISSN - 1542-4448
DOI - 10.19030/jber.v9i10.5951
Subject(s) - sustainability , style (visual arts) , span (engineering) , automotive industry , life span , font , marketing , economics , business , computer science , engineering , artificial intelligence , art , literature , gerontology , ecology , medicine , civil engineering , biology , aerospace engineering
The purpose of this study is simple. It aims to find the most sustainable car company. As a first step, it explores some common and conflicting definitions and rankings of what it means to be the most sustainable automaker. This study then turns to the sustainability reports issued by the automakers themselves to see if these reports shed light on which company performs best in terms of its economic, environmental, and social dimensions. Particular attention is given to how these reports have evolved over successive iterations. By looking at some of the more objective and quantifiable performance indicators, particularly those which reflect environmental performance, a better understanding of what it means to be a sustainable car company may be achieved.