Open AccessInformationTechnology Strategies For Small Businesses
Author(s) -
Binshan Lin,
John A. Vassar,
Lawrence S. Clark
Publication year - 2011
Publication title -
journal of applied business research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.149
H-Index - 22
eISSN - 2157-8834
pISSN - 0892-7626
DOI - 10.19030/jabr.v9i2.6073
Subject(s) - small business , business , emphasis (telecommunications) , competitive advantage , industrial organization , new business development , process management , marketing , business model , computer science , telecommunications
The increasing emphasis on competitiveness in small business has lead to new emphasis on the competitive promise of information technology (IT). This paper discusses the unique characteristics of IT for small business and presents a strategic approach that will effectively integrate all the IT functions into the small business.