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Organizations Recovered To Good Health: The Path To The Goal
Author(s) -
Narayan Krishna Prabhu
Publication year - 2012
Publication title -
the international business and economic research journal/the international business and economics research journal
Language(s) - English
Resource type - Journals
eISSN - 2157-9393
pISSN - 1535-0754
DOI - 10.19030/iber.v11i4.6883
Subject(s) - recession , public relations , task (project management) , statutory law , excellence , function (biology) , marketing , business , political science , psychology , management , economics , law , evolutionary biology , keynesian economics , biology
The backdrop of economic recovery now seems to be a reality. There are comparisons drawn between the Great Depression (1930s) and the Great Recession (2008 onward). Organizational excellence, involving a paradigm shift, is the need of the hour. Research in the captioned arena is a pointer to the mammoth task(s) ahead in terms of rehabilitation. This Great Recession has cast ugly pressures in various organizational areas be it legal, marketing and consumer behavior, human resources, and industrial relations. Many stakeholders are awakened by the harsh realities and there is a crying need to set up a statutory body to review the function of organizations.

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