Open AccessFactors Affecting the Consumer Willingness to Buy Based on the Quality of the Signal
Author(s) -
Rui Ma
Publication year - 2015
Publication title -
advance journal of food science and technology/advance journal of food science and technology
Language(s) - English
Resource type - Journals
eISSN - 2042-4876
pISSN - 2042-4868
DOI - 10.19026/ajfst.9.1902
Subject(s) - quality (philosophy) , certification , business , perspective (graphical) , marketing , statistical software , advertising , willingness to pay , computer science , statistics , economics , mathematics , microeconomics , artificial intelligence , management , philosophy , epistemology