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Preferred memory and accent colors shown on a display
Author(s) -
Kwak YoungShin,
Hong JiYoung,
Park DuSik
Publication year - 2007
Publication title -
journal of the society for information display
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.578
H-Index - 52
eISSN - 1938-3657
pISSN - 1071-0922
DOI - 10.1889/1.2785198
Subject(s) - hue , artificial intelligence , computer vision , red color , mathematics , lipstick , computer science , primary color , botany , biology , telecommunications
Abstract— The preferred green‐grass and red (apple, lipstick, sports car) colors shown on the display are investigated using complex images. Ten test images were used in the experiment and each image was transformed using a memory color transformation algorithm to have nine different green‐grass or red colors. The pair comparison method was used to determine the most‐preferred green‐grass and red colors. The green‐grass colors are preferred as the average hue angle approaches 128° (60% green and 40% yellow) in CIECAM02 hue angle with high chroma. For red colors, apple images show high preference when the reproduced red is closer to the unique red. The artificial objects, such as red lipsticks and sports cars are preferred when reproduced with the highest chroma regardless of their hues.

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