Open AccessThe Influence of Typography in Package Design on the Cognitive Psychology of the Consumer
Author(s) -
JuYeon Kim
Publication year - 2018
Publication title -
a journal of brand design association of korea
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2018.16.3.5
Subject(s) - typography , psychology , cognition , package design , cognitive psychology , cognitive science , aesthetics , advertising , applied psychology , art , engineering , engineering drawing , business , psychiatry
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