
A Comparative Studies on Brand Execution Elements of China Cosmetics Market
Author(s) -
Li Yu,
SungWhan Chung
Publication year - 2018
Publication title -
beu'laendeu di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2018.16.2.167
Subject(s) - cosmetics , china , business , advertising , industrial organization , marketing , commerce , chemistry , political science , organic chemistry , law