Open AccessA Study on the Effectiveness of Online and Mobile Video Advertising in Terms of Screen Types and Product Categories
Author(s) -
Ki Young Lee,
박명진
Publication year - 2016
Publication title -
beu'laendeu di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2016.14.4.245
Subject(s) - advertising , product (mathematics) , online video , business , computer science , multimedia , mathematics , geometry