Open AccessA Study on Tone & Manner as Established Brand Identity Elements
Author(s) -
Soojin Kim
Publication year - 2016
Publication title -
a journal of brand design association of korea
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2016.14.4.115
Subject(s) - tone (literature) , brand identity , identity (music) , business , advertising , chemistry , audiology , acoustics , medicine , art , physics , literature
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