
An Analysis of Emotional Factors for the Formation of Identity in Brand Space - Focused on the Analysis of Image of Four Bakery-cafe Company -
Author(s) -
Youngjae Sa
Publication year - 2015
Publication title -
beu'laendeu di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2015.13.4.31
Subject(s) - brand identity , space (punctuation) , brand image , advertising , identity (music) , corporate identity , image (mathematics) , business , psychology , marketing , aesthetics , art , computer science , computer vision , operating system