Open AccessCase Study on Package Design Strategy for Effective Brand Management
Author(s) -
권현창
Publication year - 2014
Publication title -
a journal of brand design association of korea
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2014.12.3.273
Subject(s) - package design , business , brand strategy , computer science , manufacturing engineering , process management , brand management , advertising , engineering
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