Open AccessBrand Strategy to Intensify Environmentally-Friendly Image - Focusing on Environmentally-Friendly Brand -
Author(s) -
김수용,
Kyung-Sook Nam
Publication year - 2013
Publication title -
beu'laendeu di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2013.11.5.181
Subject(s) - environmentally friendly , brand image , business , marketing , biology , ecology