
Study on Brand Image Enhancement of Entertainment Management Companies
Author(s) -
서영익,
Park Sang Hyeon
Publication year - 2013
Publication title -
beu'laendeu di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2013.11.3.183
Subject(s) - business , brand image , advertising , entertainment , brand management , art , visual arts