Open AccessEmpirical Study on Formation Factors of Retail Store Identity and Consumer Response by Preference Factors
Author(s) -
Won-Soo Choe,
권재경
Publication year - 2012
Publication title -
beu'laendeu di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2012.10.4.105
Subject(s) - preference , advertising , business , identity (music) , marketing , economics , microeconomics , aesthetics , art