Open AccessA Development of Indicators Evaluation for Strategic Management of the Regional Brand - Focus on the Busan City -
Author(s) -
윤지영
Publication year - 2012
Publication title -
a journal of brand design association of korea
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2012.10.3.53
Subject(s) - business , focus (optics) , marketing , strategic development , process management , advertising , business administration , optics , physics
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