An Empirical Study on Customer Experience Management of Jewelry Brand
Author(s) -
Whi kyong hyo,
강종환
Publication year - 2011
Publication title -
a journal of brand design association of korea
Language(s) - English
Resource type - Journals
eISSN - 1975-0900
pISSN - 1738-0863
DOI - 10.18852/bdak.2011.9.2.107
Subject(s) - business , brand experience , empirical research , brand management , advertising , marketing , product management , new product development , mathematics , statistics
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