Open AccessS-Commerce: An Empirical Analysis to Study the Consumers Buying Behavior
Author(s) -
Kamaljeet Kaur,
Satinder Kumar
Publication year - 2018
Publication title -
international journal of management studies
Language(s) - English
Resource type - Journals
eISSN - 2249-0302
pISSN - 2231-2528
DOI - 10.18843/ijms/v5i1(4)/12
Subject(s) - consumer behaviour , advertising , business , empirical research , social commerce , marketing , computer science , statistics , mathematics , world wide web , social media