Open AccessBrand Experience in the Car Industry
Author(s) -
J. Saravanan,
B. Devamaindhan
Publication year - 2018
Publication title -
international journal of management studies
Language(s) - English
Resource type - Journals
eISSN - 2249-0302
pISSN - 2231-2528
DOI - 10.18843/ijms/v5i1(3)/09
Subject(s) - business , advertising , marketing