
ФОРМУВАННЯ ЛОЯЛЬНОСТІ ПЕРСОНАЛУ В УМОВАХ КОНЦЕПЦІЇ ВНУТРІШНЬОГО МАРКЕТИНГУ
Author(s) -
О В Богоявленская
Publication year - 2017
Publication title -
vìsnik èkonomìki transportu ì promislovostì
Language(s) - Ukrainian
Resource type - Journals
eISSN - 2413-3914
pISSN - 2075-4892
DOI - 10.18664/338.47:338.45.v0i59.113639
Subject(s) - loyalty , business , workforce , internal marketing , marketing , key (lock) , loyalty business model , public relations , computer science , political science , service (business) , computer security , service quality , law