Open AccessAn Investigation on the Influence of Blogs on Consumer Engagement Behaviour
Author(s) -
Beril Erem,
Aslı Kuşçu
Publication year - 2021
Publication title -
yönetim ve ekonomi dergisi
Language(s) - Turkish
Resource type - Journals
eISSN - 2458-8253
pISSN - 1302-0064
DOI - 10.18657/yonveek.745426
Subject(s) - customer engagement , interactivity , social media , purchasing , advertising , context (archaeology) , business , brand awareness , brand community , psychology , marketing , computer science , multimedia , world wide web , paleontology , biology
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