Open AccessGendered Consumption as Cruel Optimism: Purchasing the Feminine with Electrolux and Maybelline
Author(s) -
Lauren Zwicky
Publication year - 2017
Publication title -
assuming gender
Language(s) - English
Resource type - Journals
ISSN - 2042-387X
DOI - 10.18573/ipics.82
Subject(s) - gender studies , identity (music) , sociology , human sexuality , audience measurement , discipline , intersectionality , race (biology) , consumption (sociology) , masculinity , champion , public relations , media studies , political science , social science , law , physics , acoustics