Open AccessIMPULSIVE AND COMPULSIVE BUYING IN RETAIL BUSINESS: AN OVERVIEW OF CONSUMER BEHAVIOR IN INDONESIA
Author(s) -
Zakiatuzzahrah,
Ria Arifianti,
Anang Muftiadi,
Mohammad Benny Alexandri
Publication year - 2018
Publication title -
russian journal of agricultural and socio-economic sciences
Language(s) - English
Resource type - Journals
ISSN - 2226-1184
DOI - 10.18551/rjoas.2018-07.11
Subject(s) - business , advertising , consumer behaviour , marketing , commerce