Open AccessTHE INFLUENCE OF BANCASSURANCE PRODUCTS AND RESPONSIVENESS TO CONSUMER BEHAVIOR AND CORPORATE IMAGE AS MEDIATION VARIABLES: A STUDY AT BANK METRO MADANI, METRO CITY
Author(s) -
S Suharto,
F. Ligery
Publication year - 2018
Publication title -
russian journal of agricultural and socio-economic sciences
Language(s) - English
Resource type - Journals
ISSN - 2226-1184
DOI - 10.18551/rjoas.2018-01.07
Subject(s) - mediation , bancassurance , business , consumer behaviour , marketing , advertising , actuarial science , sociology , social science , auto insurance risk selection , general insurance , insurance policy